ads: “Put it in me, Scott.”
I’m only posting this because I saw an edited version on tv a few minutes ago and compared to the original, it was nowhere near as funny… or disturbing. Last week, AdFreak posted a Quiznos ad created by Nitro to feature their new $4 foot long sandwiches. Most likely to counter Subway’s catchy “five dollar footlong” ads.
I have to agree with AdFreak’s assessment:
Say what you will about the disturbing implications of this ad, but you’d be hard-pressed to forget the point: that Quiznos has foot-long meat tubes just waiting to be jammed in the hotbox for you. Oh, and they’re $4.
The things that really sell the ad are is the line, “Not doing that again. Got burned.” and the raised eyebrows after the oven’s command. It’s one where even though the commercial doesn’t dwell on the product for the full 30 seconds, there’s no way you’ll forget it or what it’s for. The friends that have mentioned catching the original ad it to me weren’t even watching tv at the time, they overheard it and were all, “Wha?!” The revised version is nowhere near as… satisfying.
Update: My mistake. Both ads are running, but the sanitized one seems to be in use for the earlier time slots and is probably considered more “family friendly.”