video: Snapshot of America

While surfing over at AdFreak and AdWeek, I read about this–they hope–viral ad campaign for the U.S. Census directed by Christopher Guest:

“…left-handed scissors” Have I said before how much I love Jennifer Coolidge? I think the only films she’s in that I’ve refused to watch were the American Pie series.

Even without the full ensemble from his movies, or the limited one from his DirecTV ads, it’s still pretty funny albeit with a very slow burn to the initial punchline. It doesn’t have many hits on YouTube and they’ve–wisely?–disabled comments, but per proper viral media rules, they’ve created a persona from the ads and if the campaign continues, I look forward to the upcoming spots.