ads: tenor to soprano… to bass
An ad making the rounds that gave me a chuckle is the new one from Mike’s Hard Lemonade. The recent campaign features Steve Berg (last seen as one of the groupies/singers in Dr. Horrible who’d do the weird stuff) as a frequently misunderstood marketing guy with two other employees that never seem to be buyin’ into what he’s sellin’.
[flv:mikes_cold.flv 500 280]
Some of the other ads which have played off of the character’s apparent simple-mindedness, the security of the other guys’ masculinity or his just not “getting” it. This one goes for a plain and simple concept: he sissied out in front of his bros.
Just like nuts & balls, sometimes the simplest jokes are the best. And his recovery is priceless.* And since the weather was recently reported as raining sideways, I’m going to need a good laugh on the way home… sans umbrella.
* And no, this absolutely, positively does not remind me of any situation I’ve ever been in.
** Really, it doesn’t.
*** Shut up!